Rayas & You: With Zlata Petrenko
Zlata is a Berlin-based creative and an integral part of our Rayas Collective world since 2023. Originally from Kazakhstan, she has been living in Berlin since 2020, collaborating with a range of fashion, lifestyle, and travel brands to shape identities, creative direction, and visual storytelling.
Over the past years, Zlata has poured so much care and creativity into our work - from content creation to organising and producing many of our photoshoots, as well as supporting us with talent and casting.
We thought it was time to get to know Zlata a little better, and to hear what keeps her moving through life. We joined Zlata and photographer Aygul Verse for a sunny stroll through Berlin.
Zlata is wearing our Chalk Basket, designed in collaboration with ANTONINA, combined with an oversized light blue cotton shirt from &Other Stories, black barrel leg trousers from Arket and black leather Heel Sock Shoes from Homies.
Dear Zlata - what’s in your basket?
I’m often moving between meetings and different projects, so my basket usually carries my laptop, a notebook, headphones (always), and a book I’m currently reading.
What’s your favourite thing about your Rayas basket(s)?
That it fits everything I need throughout the day - and more. From work essentials to my workout clothes and a water bottle, it adapts to whatever the day brings.
How do you express personal style?
For me, it starts with well-made staples - a perfectly fitting pair of denim or a soft cashmere sweater and then adding character through accessories: jewellery, printed shoes, a statement bag, or a Rayas basket for a fun pop of colour.
What do you carry with you every day, beyond what’s in your basket?
A sense of curiosity and awareness. I like to stay open to what’s around me - visually, culturally, emotionally, it’s where a lot of inspiration comes from.
What does the world need less of? More of?
Less noise and constant rush. More intention, depth, and genuine connection.
What is your favourite thing to come home to?
The feeling of being able to fully slow down.
What’s the last place you travelled to that left a mark?
Istanbul - a city I keep coming back to. The culture, the history, the food, it’s endlessly rich and layered.
Chalk Groß
Chalk ist eine von drei besonderen Korbtaschen, die in Zusammenarbeit mit dem Berliner Schmucklabel ANTONINA entstanden sind.
Chalk ist ein Spiel mit Kontrasten – gewebt in sanften Weiß- und cremigen Buttertönen, getragen von einem tiefschwarzen Fundament. Diese harmonische Farbgebung strahlt einen dezenten Luxus aus, der unkompliziert und zeitlos wirkt.
Der Korb verfügt über eine praktische Innentasche aus wasserdichtem Nylon, die zusätzlichen Schutz für deine Wertsachen bietet. Ein kleiner Anhänger aus Glasperlen von ANTONINA setzt einen besonderen Akzent und unterstreicht die Handwerkskunst und Sorgfalt, die hinter dieser besonderen Kollektion stehen
Chalk besteht zu 100 % aus recycelbaren HDPE-Kunststoffsträngen (eine Mischung aus neuem und postindustriellem Recyclingmaterial) und ist wasserdicht, leicht, UV-beständig und langlebig.
Jeder Korb ist handgefertigt, wodurch jedes Stück ein Unikat ist, mit kleinen Unterschieden in Material, Größe und Henkelänge.
Farbe: Weiß, Creme, Schwarz
Größe: 30 × 25 × 16 cm
Henkel: 20 cm